Blinkit Recruitment

About Blinkit

Blinkit, previously known as Grofers, is a leading quick commerce platform revolutionizing the way people get their groceries and daily essentials. We're passionate about providing an unparalleled customer experience with super-fast deliveries, a wide selection of products, and a user-friendly interface. Our talented team is constantly innovating and pushing boundaries to redefine convenience for our customers.

Why Join Us as a Marketing Specialist?

This is an exciting opportunity for a creative and results-oriented marketing specialist to join a dynamic and fast-growing company. As a remote team member, you'll have the flexibility to work from anywhere while collaborating with a talented team to develop and execute impactful marketing campaigns.

In this role, you'll play a vital role in driving brand awareness, customer acquisition, and engagement. You'll have the chance to experiment with new marketing channels, analyze data to optimize campaigns, and contribute to Blinkit's overall marketing strategy.

Position: Marketing Specialist (Remote)

Location: Remote

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Job Summary

We're seeking a highly motivated and detail-oriented marketing specialist to join our remote team. You'll be responsible for a variety of tasks, including content creation, social media management, email marketing, and campaign execution. You'll work closely with the marketing team to develop and implement creative strategies that reach our target audience and achieve our marketing goals.

Key Responsibilities:

Conduct market research to understand customer needs, preferences, and industry trends.
Develop and execute content marketing strategies across various channels, including social media, email, and the Blinkit website.
Manage Blinkit's social media presence, including creating engaging content, scheduling posts, and interacting with followers.
Design and execute email marketing campaigns to promote Blinkit's services and offerings.
Collaborate with designers and copywriters to create high-quality marketing materials.
Track and analyze marketing campaign performance using data analytics tools.
Stay up-to-date on the latest marketing trends and technologies.
Assist with other marketing activities as needed.

Required Skills and Qualifications:

Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
Minimum 1-2 years of experience in marketing or a relevant field.
Strong understanding of marketing principles and best practices.
Excellent written and verbal communication skills.
Experience with content creation, social media marketing, and email marketing.
Proficiency in marketing analytics tools (e.g., Google Analytics, Facebook Insights).
Ability to work independently and manage multiple projects simultaneously.
Strong organizational skills and attention to detail.
Creative and data-driven approach to marketing.
Passion for the quick commerce industry and a deep understanding of customer behavior in this space (a plus).

Experience:

This role is open to both recent graduates (freshers) and experienced marketing professionals. We value your passion, skills, and willingness to learn over extensive experience.

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Why Join Blinkit?

At Blinkit, you'll have the opportunity to:

Work in a fast-paced and dynamic environment where innovation is encouraged.
Be part of a talented and passionate team that's revolutionizing the quick commerce industry.
Make a real impact on the company's growth and success.
Work remotely with the flexibility to manage your schedule.
Enjoy a competitive salary and benefits package.
Learn and grow your marketing skills through ongoing training and development opportunities.
Be part of a company that is committed to diversity, equity, and inclusion.

Application Process

To apply, please submit your resume and a cover letter explaining why you're interested in this role and how you can contribute to Blinkit's success.

Ready to Join the Blinkit Revolution?

If you're a creative, results-oriented marketing professional who thrives in a fast-paced environment, we encourage you to apply! We're looking for passionate individuals who are excited to join our team and help us continue to grow and innovate.

General Overview

This is a great opportunity for someone who wants to be at the forefront of the quick commerce industry. As a Marketing Specialist at Blinkit, you'll play a vital role in shaping the company's brand image and driving customer acquisition. You'll have the chance to work on a variety of marketing initiatives, learn from experienced professionals, and make a real impact on Blinkit's success.